Suppliers often tout their capabilities in their ads, Free Digitizing . . . Free Tapes . . . No Set Up Fees . . . Embroidery Included in the Price . . . , you get the idea. When shopping for a good deal, like a moth to the flame, we often get drawn in by a catchy headline or a great offer. Of course we want free digitizing, free tapes, no set up fees, etc. and this supplier is offering it and he’s offering it for less than his competition, so his must be the best deal, right?
Then, we start the order process and thus begin our problems. What?! My logo is going to have to be altered? WHY!? You mean, if I want to keep the text inside my logo, it has to be a certain size, which means it has to be bigger and in order for it to be bigger, the stitch count has to be increased and because we’re increasing the stitch count, you’re increasing my price? But, then that means that my end price is going to be higher than if I’d have just went with that other supplier whose pricing was only slightly higher in the first place. UGH!
So, my only options are to alter my logo which pretty much nixes my point or pay more to get what I want. Why did I not just look at the fine print BEFORE I started this process? Why was there not an alarm going off in my head reminding me what my dad always told me, “If it sounds too good to be true, it probably is.”
Don’t get blinded by a lower price, read the details before you start. Seeing that our average center front embroidery size was between 8,000 and 9,000 stitches, we made it a point to include 10,000 stitches in all decorated pricing – that also includes free digitizing, free spec samples, and free design services. Paramount Apparel is definitely a great value to you and your customers. Call us today to place your order, 866-274-4287!
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